Dana Robbins

Why building a personal brand is so important in our industry today

 Im going to tell you a little story about why I started building a personal brand. 

As you can see from the picture, I was a co-owner at Gateway Osteopathy and Pilates in Eltham. I opened this clinic in 2011 with my business partner and husband (at the time). Fast forward to 2019, and my marriage had broken down however the decision was made to still work in the clinic together until we figured everything out.

I knew this wasn’t sustainable in the long term, and I started looking at ways to grow my personal brand whilst I was still working there.  I also had an inkling that he would request full ownership of the business in our settlement, as our kids were still young and I was only working part time while raising them. So I started an Instagram page. My plan was to grow my personal brand so that if things turned sour between us I would have a following that I could take to another clinic. Honestly he wasn’t pleased that I had done this, and he would demoralise it at every point that he could. SO many times I thought about closing it down to avoid confrontation. 

I went through the list of the Gateway followers (on their IG page) and I followed all of my patients. Most of them followed me back! I also followed a whole lot of friends that I had from my personal page, as well as local businesses. Slowly my following grew, and so I started posting content. 

I saw a quote the other day that said “nothing makes you cringe more than your Facebook posts from 10 years ago”. And yes this is definitely true for my Instagram page! But Im ok with that, as it was a great learning curve. I was putting content out there ad hoc, and working out what was valuable to my audience through trial and error. I had absolutely no structure and I knew noting about content pillars or #hastags. 

So after starting my page fresh, and during 2020 and 2021 (because we all know what happened in those years) I immersed myself in social media marketing and how to tailor those strategies specifically to my area of expertise. 

And now Ive put all of this knowledge into my new course – BUILDING YOUR BRAND

Ive designed this course for the allied health professional who wants to grow their personal brand on socials, aka YOU! 

In my intensive course, I outline not only how to SHOW UP on social media, but more importantly how to STAND OUT and build a personal brand that aligns with your specific values. 

I just wish when I started my journey, that there was a course exactly like this one. I have tailored the social media marketing that I learnt over the years including the multiple courses that I have done, specifically to OSTEOPATHY and allied health.

You can do this course at your own pace!. You wont ever lose access to the course. 

AND – as an added bonus just for my subscribers – when you purchase this intensive course you will also get my 12 month content calendar absolutely FREE!** (This offer is only valid until the 3rd of December). 

Dana sitting at the computer

should you build a clinic brand or a personal brand?

I shared a reel on this last week on my Instagram page and it got A LOT of attention, so I wanted to expand a little on my thoughts here for you all. 

It’s very common to be torn between building your personal brand page and your clinic page. Sometimes your personal branding page is where you first start showing up on social media, which is a great idea to start growing your following. You might even never have a clinic page! 

One point to remember is that your clinic page will serve ONE main purpose – it will show people who you are. It is used to show your clinic, your services and how you can help your patients. Generally your followers find you because they have searched for you. Occasionally they may look you up if they are looking for a new Osteopath, but normally our patients choose google for this. I don’t believe you need to show up a whole lot on this page. Think about the clinics that you might follow, when they do show up too much it tends to be a little overbearing. Content pillars for this page should include things like:

  • About the clinic/team/values
  • Services that you offer/conditions that you treat
  • Products that you sell 

Show up on this page once a week, in order to keep your followers engaged and so that they continue to see your content (as a side note when we don’t post for a few weeks, any new followers will fall off the 2 week train and then wont see your content in their feed again).

Your personal page (personal business page that is) can do all of that, plus so much more! Your personal page can show clients who you are, so that they start to build a relationship with you before you even meet them. Ive had many new patients come from Instagram, and I think it’s a great way to start finding new patients and connecting with your current patients. Another thing you can do on your personal page is start attracting the patient that you want to see, ie your ideal patient. I get it, in your graduate year you are really just happy to see anyone! But as time goes on you may find a specific type of patient that you like to treat (and get great results with), and then you can start creating content just for that patient. It’s so much easier to create content when you know WHO you are talking to. You can show up on this page as much as you like! I would recommend 3-4 times per week so that the algorithm/instagram knows that you mean business and they will start pushing your content to people that they think will find it valuable (ie you’ll get more followers). If you don’t post often or sporadically, unfortunately your content isn’t being seen by people other than your followers (and thats if you keep them on the 2 week train). 

Your content pillars for your personal branding should be topics such as:

  • About you/values/personal life
  • Topics of interest x 2
  • Your treatment style, management approach, rehab approach 

So the answer is – you need to do both. If you currently don’t have a clinic page (ie you work for someone else) then great! You don’t have to worry about this at all and you can start building a personal branding page. I really hope you have found this information useful and remember if you need any help building your personal page or clinic page then my course Building your Brand will be perfect for you. Get started with the course here.

the one thing that holds you back from posting on social media

I want to tell you about the one thing that I think holds most people back from posting on social media – overwhelm.

We scroll the content in our feeds and see some great ideas, and nearly everyone but yourself seems to be doing all the right things on social media.

We try to think of ideas for our page, and just like trying to write the title for our essay in high school English class, no ideas come to mind. I get it, it’s hard. Here are some of my suggestions on how to make social media in your allied health business EASY.

First, you need to seperate decisions and tasks. Make the decisions for the content first, and then the tasks (eg content/photos/videos etc) on a seperate day. You will need to set some time aside for this – 1 hour of content planning and 1-2 hours of content creation. Plan one week in advance, and when you get quicker plan your month.

Create a notes folder in your phone specifically for content ideas – they might come to you when you are treating, on a walk, or when lying in bed at night. You wont remember it hours or days later – trust me on this one. 

Create hero content and then re-purpose it over different media – for example a video that you create can also be turned into a post with a static picture. Which can also become a carousel with your message over 5 identical pictures. If you feel comfortable talking to the camera, you can explain your message using your voice. Your content should be re-purposed in all ways possible. You might feel repetitive, but each time you are targeting different audience members – there are ones that like video and ones that like to read. Dont worry about being repetitive! In the marketing business – it works! 

Find your ideal audience (this can be very general), and speak to them. Tell them about a product that you sell that can help them. Tell them about your services. Talk to them like you would talk to your patients in the treatment room. Content and ideas get so much easier when you know who you are talking to!

Mute other accounts that are distracting you. Or stop scrolling. 

Plan your content pillars, and stick to them. If you thought this was just a buzz word that marketing people use, you are correct – however separating your ideas into these pillars will make your life so much easier. 

Invest in a small course. You don’t need to outsource your socials. You don’t need to get a coach. You can learn everything you want from people who are here to teach you. I invested in courses, and honestly when you pay someone for something, you sit down and learn it. It’s so much easier to pay someone, get the exact thing you need, so that you can move on and implement your new learning. When you get something for free, you are less likely to spend the time that is needed to go through the content.

My course, Building Your Brand, teaches you all of this, plus it’s tailored to our industry. There are so many marketing courses out there, but hardly any that are specifically for Osteopaths and allied health practitioners. The Building Your Brand course is an investment (and only $97!) that you will use time and time again.

I cant wait to see what you produce on the socials!

Dana home page

HAVE YOU STRUGGLED WITH IMPOSTER SYNDROME?

Something that comes up a lot in my mentoring sessions is the struggle with imposter syndrome, which in short is that feeling you get when you are working a patient, and self doubt starts to creep in. The patient may mention their previous Osteo and you think to yourself “Im not as good as them”. Or the patient gets up off the table and says “Im still sore” and you immediately think that you haven’t done a good job.

I want you to know that I also had these feelings when I was first working as a new graduate, and I still have them from time to time now. I worked in a busy clinic, where I saw a lot of patients in my graduate year. Because I appear confident on the outside, my mentoring and support dropped off very early on. I think my boss thought I was a breeze compared to other practitioners that she has worked with in the past. And because she thought I was confident, I found it difficult to ask her for help. When I had a moment I felt like I wasn’t good enough, it would play on my mind all week. Or until I saw that patient again. I was so scared to ask the question “how did you go after our treatment last week?” as I really didn’t want to hear the answer. However, my patients did get better. And slowly those feelings appeared less often. I must admit it took me a while to realise that actually I was the one who was making these patients better. Initially I would always think it was anything but my treatment. 

The people that struggle most with imposter syndrome are the perfectionists and people pleasers. In health care, these are great traits to have. Your patients will like you because of your attention to detail and your empathetic nature. But, these behaviours can also have a negative impact on our self confidence and our constant feelings of comparison. Likely, it will never go away 100%. BUT – having support around you is invaluable when dealing with these feelings. And this is because – we have a desire to learn off people who have been where we want to go. We envy people who seem confident in the way they show up and the way they speak. If we can find someone to look up to, we will slowly build our confidence. It’s important this mentor not only teaches us to BE better, but teaches us how to show up when things don’t quite go to plan.

If you are someone who struggles with self confidence and imposter syndrome, you can do one of two things.

One – you can ride it out and see where it takes you. Over time, things will get better, and I would suggest to lean on the support network of your peers, friends and family. Talk about how you are feeling, and often.

Two – you can find yourself a mentor. The sessions you have with a mentor will be invaluable. They will teach you strategies to overcome self doubt. They will show you some hard truths, but ultimately you will grow as a person and as a practitioner with their ongoing guidance and support. Combining this with the support of your peers, friends and family, your growth will be exponential. Just think of how far you can go with the right mentoring and support.

If you want to chat further about how I could be the right mentor for you, I’d love for you to book a discovery call. I currently only have 2 spots to work with me for the first half of the year, so if you have been on the fence about getting a mentor I would encourage you to book a call soon. 

As always, reach out if you need to chat! I would love to support you.

how i priced my coaching program

I LOVE coaching, I love teaching and mentoring new graduates. It’s one of my new passions. When I first became an Osteopath, this is how it felt. Don’t get me wrong – I still love Osteo! Osteo challenges me in different ways than coaching does. I once read a line that said “a coach is not only a coach, but also a teacher AND a learner”. I learn so much from my clients and they all inspire me each and every friggen day! My clients work with me, and I watch them go on and become super successful in their graduate year. I see them putting our principles into practice on their social pages as well as by their DMs and comments. I would coach for free if I could! Part of me is so humbled to be able to play such a significant part of my clients first few years in practice.

When I started in this industry I was really confused about what to charge. My first offer was way too low. It wasn’t until I started working with this client that I saw the value I was putting in, and then when we finished together I increased my prices. But you’ve got to make mistakes in order to learn, pivot and grow! I also had to look at the thought processes that would go through my ideal clients head. As an Osteo, my guess is the thought process would go like this – Dana charges $600 per month for a weekly 45-60 min chat plus additional email support. That’s $125 per week. I would take home $125 per week for 2.5 patients. Sounds reasonable?

As a practicing Osteopath, its much easier to base your prices on what others are charging in the market. The clinic around the corner from me charges $95 per consult, so my prices are going to be pretty similar to that. Plus Osteopathy Australia have some guidelines on what Osteopaths should charge. However, the coaching industry (specifically in the allied health grad and young business owner world) isn’t regulated, and therefore coaches can charge whatever the damn they want.

As another thought, I am working with graduates who really weren’t making much money yet. And I wanted to be able to help them! So I priced accordingly to what I thought they could afford (On a side note, one concept that I put a lot of work into my grads is their struggle to charge their worth, and how this ends up impacting their patients overall management plan. For example, they know the patient cant afford treatment or has a lot of bills at the moment, so they might fumble a little when it comes to recommending a treatment plan, which then has an overall effect on the patient getting better).

When I first priced my plan, I charged $600 per month for weekly sessions and then $350 per month for fortnightly. So it ends up being better value by going with the weekly plan, which then encouraged my clients to go weekly. However this didn’t sit well with me! I wanted my clients to make a decision on what situation better fitted their finances as well as the support level they required. In a way, I felt like I was betraying them. I think I initially did this because “thats what everyone else was doing”. I see now that I can have complete control over what I charge and what values and morals I uphold. I changed the fortnightly session price to $300 per month, so exactly half of the weekly sessions. Half the sessions so half the cost.

If you are on the fence about working with me as your coach, I would encourage you to book a discovery call. Im not pushy, Ill give you options and I can show you the ways I can best support you. If you book a call with me, you wont be bombarded with sales emails every other week. That’s just not my style. Cant wait to chat more online! Dana xx

A picture of Dana taking a case history on a patient

How to nail the interview

Congrats! You managed to score an interview at your dream job, OR, you just managed to score an interview! Well done on taking this next step in your career. You might be reading this as you are preparing for your FIRST EVER job in allied health – thats such an amazing achievement. Or maybe you are looking for a new job and are hoping to hone in on your interview skills.

Either way, you are in the right place! Im going to talk you through what type of things you need to do to prepare for the interview and all the important things to say and ask when you are face to face.

If there is one important thing I want you to remember when preparing for this interview, is that they need you probably just as much as you need them. They have reached a “pain point” in their business; one where they are likely turning patients away because they cant fit them in. Or, a practitioner is leaving and they are trying to work out how to manage the load of patients that come in week to week. They are not advertising out of the kindness of their heart, so that they can “help you out”. No, they need someone like you. And you are going to show them how exactly you are going to help fill that void. Therefore, this interview is as much about YOU interviewing them as it is about THEM interviewing you. And if you have happened to get a face to face interview, obviously they can already see the value that you will bring into their clinic. Going into the interview recognising this is the first step to gaining confidence in that interview.

Now first up I want you to research this clinic as much as you can. How long have they been in business for? How long has the principal been out for? How many practitioners do they have and do they have any other services such as Pilates or a gym? Do they seem to have a high turnover of staff (you can find this out by looking at their social pages – find out how many new practitioners they have introduced and then if they are still there). Check their availability with online bookings. If they don’t have online bookings do a sneaky phone call and ask when the next available appointment is for a new patient. And finally, do a google search of the clinic and see if anyone is talking about them online (good or bad).

I want you to see how you could add value to this clinic. If they have a pilates studio and you have an interest in Pilates, then make sure to mention this. This could be a great ice breaker as you walk in, talk about how nice the clinic looks and that you are so excited that they do Pilates. This is a great way to get them really excited about the potential that you can bring to their clinic. Maybe you love writing, and noticed on their website that they have a blog – this would be a great little thing to add to your strengths when they ask you about yourself. Im sure if you did enough digging you could see how you would add value to their clinic.

Interviews in allied health clinics really range from super casual (chat over coffee) to semi professional (with a team of people asking 3 questions each). Its really hard to prepare you for exactly what they are going to ask, but as a business owner myself who sat in between the super casual to semi professional interview style, I can definitely tell you the things that I used to ask. “Tell me about yourself” is a great start to really break the ice and get you talking about yourself. Which is super daunting at times yes! If you don’t feel comfortable talking about yourself then 1), its probably time to start practicing, and 2) you can always talk about what others say about you. For example, “Ive been told Im a great communicator” or “My friends and other colleagues have always said that I have a great ability to talk to people”. I get it, you might not be that person that can talk themselves up. But there are ways you can still do it without sounding too much of a bragger. However I do think in interviews these are the ones that stand out! Whatever your style, practice it over and over again in the mirror, trust me this will really help.

Once you have got past the “tell us about yourself” question, this is usually followed by asking about your time as an Osteo, or if you are a new grad, they might get you to tell them about your student clinic or internship placements. They will like to find out about your treatment approach (ie structural or more indirect) – and as a side note from this topic – there are a few indirect practitioners out there, which is great! However the approach at university is very much a structured treatment style (MET, articulation, soft tissue, HVLA, exercise rehab – are all structural approaches to treatment). In my experience *and my opinion* I don’t believe you can call yourself an indirect practitioner, or even a cranial osteopath, until you have treated this way for over 10 years. Yes you read correctly – 10 YEARS. So if indirect is something that interests you, you can mention that your approach at university has been very structured however you are interested in doing further learning into some indirect courses over your next few years of practice. End side note. So here is your chance to talk about what approaches to treatment have worked for you in student clinic, community placements and also internships. You might love treating low back pain, mention this! You might feel less confident with other areas of the body, that is totally ok to talk about as well. Usually there is a question within the interview which asks you about what you have found most challenging within your time as a student practitioner.

As you are discussing your strengths (and potentially weaknesses) I want you to try to tie in parts of why this job appealed to you. This is where you can really show the research that you have done in preparation for this interview. Maybe they run in house CPD, and you feel that you would be supported well in this clinic with those sessions that they run. Or maybe they have some ties to local sporting clubs, and you have grown up in the area playing with these clubs. This is a hard one to give examples for, but if you have done your research you should be able to create a few tie ins as to why this position would be the perfect fit for you.

5 year plan – some clinic owners will want to know a little about your plan going forward. I think it’s important to be honest about this point in the interview, to a certain extent. In my experience practitioners that feel well supported and well paid in a role will not leave to start their own business. But if this is something you want to do in the future, it’s good to let them know. You might phase it along the lines of “One day I would love to run a clinic as great as this one you have created here, I think I am a long way off from this, but later on down the track that would be one of my goals”. Clinic owners dont see this as a negative. They see this as drive. Maybe the clinic owner that is interviewing you is considering a business re-structure and maybe even a sale in 5 years? With your drive and determination you could be the perfect fit. So don’t shy away from showing your business ambitions, there is nothing wrong with that. Practitioners that have been in the game for long enough really do know that there is enough business for everyone.

Now it’s good to be prepared for this, some clinic owners will get you to provide a mini treatment or similar. This can be very daunting! As a business owner we used to call it the second interview, and we would bring back potential candidates to do a treatment on one of our staff members. Thinking about it now I don’t know what’s worse! Being put on the spot or stressing about coming back to do a treatment. If they ask you to do this on the spot then its all good, it means they are progressing you already in their interview. Do well in this part and likely you are in! One thing I want you to remember – is that they will know what type of a practitioner you are the minute you put your hands on them. Because of this, exam them with INTENT. I know uni teaches you to do ROM assessment first, but in an interview I would go straight to palpation. They have likely given you an area to look at (usually cervicals or lumbar spine), so go in there and palpate with intent to examine them. Then you can perform ROM etc. Always ask them if there is anything you should know, and what treatment techniques they prefer (they may hate HVLA). Be professional, palpate with intent and show off some of your best work.

As the interview is concluding, there will be an opportunity for you to ask questions. Remember the pain point we discussed earlier on, and that you are interviewing them as much as they are interviewing you. Here are some great things that you can ask:
– What days would you expect me to work and on average how many patients will I see
– What will be my starting pay and how will it change the longer I stay with you
– What support do you offer (new grads in particular) and do you do in house CPD/meetings
– Will I be expected to find my own patients/market myself or do you put time/dollars into external marketing
– REMEMBER to ask any other burning questions that you might have! Some of these points may have been touched on in the interview but its a good list to have in the back of your mind as the interview is concluding.

Going forward, I wish you the best of luck in finding a great job in a great team environment. If you ever need my advice, please email me! In addition, I offer courses to assist in the transition from new grad to private practice. Whilst these courses are targeted at new grads, I offer coaching and mentoring to clients that are needing a little extra help with either their business or marketing strategy. If you are thinking of working with me I would love for you to book a free 30 min discovery call.

have you got your hands on my free new graduate checklist?

Get it here

My 8 week course – the pathway to new graduate success

My signature course is one that I have been working on for a while; it’s evolved to become a course that I am so proud to present! I run this course twice yearly, in February and also in July. The next round starts on Monday the 31st of July – I hope that you will join me!

For now let me tell you a little about why I saw the need for this course and how Ive been able to help graduates so far. I get to meet a lot of graduates through my job as a part time clinical supervisor at Victoria University. A lot of the time, graduates had so many questions about that next step after graduating, to prepare for private practice. I would talk them through how to find great clinics and mentors to work for, and quite frankly what type of clinics to stay away from! They all knew that they had to find a great mentor who was going to support them in their graduate year.

Then what I started to notice was that graduates were not supported in the way they were promised. I get it, I also have been a principal Osteopath at a busy practice. We have such great ideas of how to support our grads but we get busy – the demands of running a clinic with the many spot fires to put out daily, and busy treating our own patient base. The patients that were able to help you build your business with such great word of mouth advertising. For a principal Osteopath, there aren’t many extra hours left in the day to do all the things you promise to do.

More and more graduates felt too left alone in their graduate year. And what I noticed from the other end, was that if the graduates were getting great feedback from patients and they were noticing re-booking rates were high, then the principal assumed that they were ok, and let them be. But looking back now, graduates still wanted the support past when their boss thought they were “doing just fine”.

Hence, my mentoring program and my signature course were born.

My 8 week course – The Pathway to New Graduate Success, involves 8 weeks of content with 4 live group lessons. The live lessons are recorded and are available to view if you missed attending live.

Week 1 – Setting goals

Week 2 – Preparing for the workplace – including a live lesson

Week 3 – Networking

Week 4 – Your brand – including a live lesson

Week 5 – Your online presence

Week 6 – Your consultations – including a live lesson

Week 7 – How do I get busy?

Week 8 – Setting yourself up for success – including our final live lesson

how do i find the clinic thats right for me?

If you are reading this then you are probably at that stage of starting to look for jobs! Congrats! Whilst the stress of finding work and the right clinic is real, sometimes its important to look back on how far you have come with your Osteopathic journey, and my first advice would be to give yourself a MASSIVE pat on the back.

Typically clinics advertise all year round, but the ones who are a little more up to date with how the university’s work, tend to advertise mid year (VU grads) or towards the end of the year (RMIT grads) especially if they are looking for a new graduate. Most clinics will mention something along the lines of “new graduates welcome to apply”, but in case that isn’t clear don’t let it put you off applying if it sounds like your dream job. Most clinics will advertise on the Facebook page dedicated to Jobs in Aus for Osteopaths, or via Osteopathy Australia and some clinics even use SEEK (although it is expensive).

If you have come across an advert that looks appealing, there are a few steps you should take before you contact them regarding your interest.

Start by being a detective – look at their website and in particular their availability to book online. You should be able to see how many appointments they have available in that particular week, and if you look ahead you can see how far in advance a practitioner is booked out for. Look at every practitioner in the practice. If there are plenty available appointments either today or in the near future, this isn’t a good sign. Especially when there are many practitioners available! Sure, possibly they have practitioners that are leaving, however ideally you would want to be taking over from someone who is busy. If they unfortunately don’t have online bookings, then give them a call pretending to make an appointment. This way you will also see if they have reception coverage, and it may give you some great questions to ask in an interview (for example “will I have to do my own reception?”). A clinic that is hiring based on having a waiting list with every practitioner in the clinic is a good sign – it means they have room to accomodate a new practitioner.

Please enjoy this video which has nothing to do with choosing the right clinic…

Then move on to have a look at their social media. Sure, I get that socials isn’t for everyone and some clinics just down right refuse to use socials. However, if you come across a page that are quite savvy with the online world then you can do some more investigation. In particular, pay attention to things like – promotion of practitioners, what they announce when a practitioner is leaving, turnover of practitioners (are you always seeing them introducing new practitioners?) Do they recognise staffs birthdays? Do they have social outings which help build team morale? You will gain a lot of information here, and I think this type of digging is needed to ensure this clinic is the right fit for you. This information will also help you in your interview! You can ask questions about any concerns you have, and if you make reference to what you saw on the socials it can be a great way of showing the boss that you have done some research.

If you happen to score an interview with said clinic, you will learn a whole lot more when you are there. Arrive early, and observe the interactions in the waiting room. In particular, the staff and how they treat each other. Once you are in the interview, allow whoever it is take the lead and answer questions that they have. You should always have an opportunity to ask more questions so make sure you have them ready! Be upfront with your questions, at the end of the day you are are also interviewing them. Ask those tricky questions about pay, reception and contracts. If you noticed a high staff turnover, ask why? You could politely ask why the others have left the clinic, or if you would be taking over from someone else. If they get a little uneasy about your questions then potentially it may not be the right fit. In addition to this, you should ALWAYS ask about what support you will get coming into this role. In particular, mentoring support. A lot of grads that I see feel they were unfairly disadvantaged with the covid lockdowns of 2020 and 2021. But please be reminded that graduates for as long as I can remember have always needed support in their first few years out in private practice. So the question regarding ongoing support is one which business owners have been dealing with for many many years. Everyone needs support, not just new graduates, and being in a team environment where you can ask for help is extremely empowering, and will allow you to deliver a great service to your patients.

The right clinic is out there for you, and I do wish you all the best with applying for jobs in the near future. In addition, I offer mentoring services to new graduates from courses to ongoing 1:1 support. There is always more help out there if you do need it, you just need to take that first step!

If you enjoyed this content I would love it if you would subscribe to my mailing list. My subscribers get first access to the release of my online courses, as well as educational content in relation to mentoring.

My number one tip for new graduates

Congrats you finished your course! 5 long years (or 4.5 if you are at VU) of studying to become an Osteopath, and its finally all paying off. You can see the light at the end of the tunnel. You have learnt the ins and outs of what Osteopaths actually do, and you are a shocked to learn that it isn’t always hands on! My question to you is, is it enough? Do you feel like you are ready for private practice? Don’t you wish you could keep learning, except this time you want to learn WHILST you are working?

Since becoming an educator, I get asked all the time by students about what they can do to be prepared for private practice. My number one tip is to find yourself a great mentor! Someone that you can learn off, is approachable and one who wants you to succeed. However, over the years I have heard the same story over and over again. The mentors were too busy and pre-occupied with running their business. I get it, Ive been in that position as a business owner and its hard. Really hard. You want to give your new graduate all the time they need but you also have your patients, receptionists and other colleagues needing you just as much.

But, I have a solution to this. Find yourself an external mentor. Someone who is seperate to the business you are working in. Someone who you can catch up with weekly, and one who will guide you along but will also be there to, well, mentor you!

If you are saying yes to all of these points, let’s work together! I would love for you to book a discovery call to see if I can help you. But, I only take 5 graduates per year for my mentorship program. Book a free discovery call to get in touch.